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Tuesday

Getting The Word Out There

I've noticed something about reading other people's blogs. I like the short ones! So I'll keep this short.
There's not point in having a cure for cancer that nobody knows about. Whatever we've got that we feel the world should be aware of we've got to get the message out there. It's called marketing, if if the product is you. One of the great things about the internet is that it has given people a voice, a medium to communicate to everyone. For business, this allows people to form relationships with their customer and customers with their sellers.
Enter 'Social Media'. More and more online marketers are using these sites to reach people that advertising just isn't. Here are a list of sites that work for me and at the end, a way to tie them all together.

Facebook: the biggest and most populated of the sites. Profiles for personal communication, set up a 'Fan Page' for followers.

LinkedIn: this is social media for business people. Using this has me ranked No. 1 on Google (pages from Ireland) for the search 'Howard Hughes'.

Twitter: Not that Google is linked to twitter, tweeting can get you or your company No. 1 on Google in real time rankings. Learn to set up a business twitter account for this and learn to link to the right people. I'm finding tweetdeck very handy for keeping tabs/filtering who is saying what.

Posterous: is another great way to get the messgae out there. Again, it's oriented towards the professional/business owner and accepts all forms of media.

These are just four of the sites that I use so that people can see who I am and what I'm up to. There are a mutlitude out there so don't get bogged down in trying to be everywhere at the same time!

Finally, here's a little thing I use to tie them all together and it may give you some ideas to move even further. It's Ping.Fm. Once you've set up your various accounts, it will allow you to send the same message to all of them.

That's it, short and sweet. Have a great day.

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